Intellectual Property

This week’s BL Business Branding Newsletter takes a look at a trademark dispute between Stateside Brands, the owner of Surfside, and Anheuser-Busch over the packaging design of their ready-to-drink beverages. The dispute was centered on similarities between Surfside and Anheuser-Busch’s Skimmers hard iced tea packaging. Stateside sued Anheuser-Busch…

This week’s BL Business Branding Newsletter steps into a new legal clash between Crocs and retailer Five Below over clogs, charms, and the intellectual property rights behind one of the footwear industry’s most recognizable products. The case highlights how a company can use different types of intellectual property protections…

This week’s BL Business Branding Newsletter looks at the unusual trademark dispute between X Corp. and Operation Bluebird, a startup trying to bring the Twitter name back to social media. After Elon Musk acquired Twitter in 2022 and rebranded the platform as X, the familiar…

This week’s BL Business Branding Newsletter takes a look at a new trademark dispute between Christian metal band Demon Hunter and Netflix that shows how quickly a successful brand can create legal complications when it expands into new markets. At the center of the lawsuit…

This week’s BL Business Branding Newsletter takes a look at a trademark dispute brewing between PepsiCo and Rise Brewing that could affect how courts evaluate trademarks in future infringement cases. At the center of the dispute is PepsiCo’s use of the “MTN DEW RISE” name for its energy drink.

This week’s BL Business Branding Newsletter takes a look at a recent spotlight on Buc-ee’s trademark enforcement efforts and how protecting a recognizable brand can sometimes become a story of its own. Trademark disputes often involve companies defending their names, logos, slogans, or other brand elements, but the recent…

This week’s BL Business Branding Newsletter takes a look at a new trademark dispute between 7-Eleven and Nike that shows how branding can become a big legal issue before a product hits the shelves. At the center of the lawsuit is Nike’s upcoming Air Max 95 sneaker, which 7-Eleven…

Big movie releases aren’t just competing for box office numbers anymore, they’re competing for consumer attention across retail, tech, food, and lifestyle markets. This week’s BL Business Branding newsletter explores how studios and brands are using strategic licensing agreements and creative partnerships to transform major film releases into full-scale…

This week’s BL Business Branding Newsletter turns up the volume on an intellectual property dispute between music and artificial intelligence, as the American Federation of Musicians (AFM) has filed a lawsuit against Universal Music Group and Warner Music Group over the licensing of sound recordings to AI developers.