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Intellectual Property

Court Rules in e.l.f.’s Favor in Benefit Mascara Dupe Dispute

On Behalf of Berenzweig Leonard, LLP | March 14, 2025 | Intellectual Property

This week’s BL Business Branding entry highlights an eye-catching trademark lawsuit out of the world of makeup dupes! We investigate how e.l.f. Cosmetics narrowly avoided a trademark collision with Benefit Cosmetics after a Judge in California ruled that e.l.f. did not violate a trademark by taking…

Warner Bros. Waves Legal Wand Against Harry Potter Counterfeiters

On Behalf of Berenzweig Leonard, LLP | March 7, 2025 | Intellectual Property

Accio lawsuit! This week’s issue of the BL Business Branding Series explores how Warner Bros. is taking action to enforce its trademark rights over alleged counterfeiters looking to cash in on the multi-billion dollar Harry Potter franchise. Last week, Warner Bros. Entertainment Inc. filed a lawsuit against various online merchants…

Meghan Markle’s Trademark Woes Lead to a Royal Rebrand

On Behalf of Berenzweig Leonard, LLP | February 28, 2025 | Intellectual Property

Failure to fully secure a trademark for your business can end up being a royal pain. This week’s BL Business Branding Series explores Meghan Markle’s new lifestyle brand rollout and the various trademark issues the Duchess of Sussex has navigated in her efforts to launch her new business. When Meghan…

Marvel and DC Lose Their “Super Hero” Trademark Powers

On Behalf of Berenzweig Leonard, LLP | February 21, 2025 | Intellectual Property

It’s a not-so-Brave New World for two titans of entertainment following a ruling from the Trademark Trial and Appeal Board (TTAB). This week’s BL Business Branding entry looks into the Board’s decision to cancel various “Super Hero” trademarks owned by Marvel and DC Comics late last year. Superheroes have dominated the…

Trademarks that Scored Big During the Super Bowl

On Behalf of Berenzweig Leonard, LLP | February 14, 2025 | Intellectual Property

Did you catch the Big Game last weekend? Our BL Business Branding series is covering the Super Bowl this week and some surprising trademarks that took the field when the Eagles and the Chiefs battled for the Lombardi trophy (again). The NFL When prepping for your Super Bowl party, did…

Chiefs’ Hope for Super Bowl Three-Peat Avoids Potential Trademark Foul

On Behalf of Berenzweig Leonard, LLP | February 7, 2025 | Intellectual Property

For this week’s entry in our Intellectual Property practice’s BL Business Branding series, we are exploring the trademark implications surrounding the Kansas City Chiefs’ potential “three-peat” Super Bowl run, and how an NBA legend stands to benefit if they can pull it off. This weekend, the Chiefs make a run…

Utah Hockey Club’s New Name Skates Around Trademark Trouble

On Behalf of Berenzweig Leonard, LLP | January 31, 2025 | Intellectual Property

As part of Berenzweig Leonard’s Intellectual Property practice, we are introducing a new BL Business Branding series to highlight real world examples of how trademarks and intellectual property matters can impact businesses, and steps you can take to protect your assets and build your brand.  This week’s story comes from…

New Year, New Trademark Rules: Mastering the USPTO’s Changes for 2025

On Behalf of Berenzweig Leonard, LLP | December 20, 2024 | Intellectual Property

As we ring in the new year, it’s the perfect time to get your trademarks in shape for 2025. The U.S. Patent and Trademark Office (USPTO) is raising costs and rolling out major changes that will change how businesses file and maintain their trademarks. Whether you’re launching a new product…

The New York Times vs. OpenAI: AI’s Impact on Copyright and Traditional Media

by Clyde E. Findley | February 27, 2024 | Intellectual Property

The New York Times vs. OpenAI copyright lawsuit has the potential to be a litmus test to measure how AI advancements could affect traditional media and established intellectual property regulations. As the case moves through the courts, it may raise more questions than answers, given the…

The Human Requirement: AI Alone Cannot Claim Copyright for Its Creations

by Clyde E. Findley | August 29, 2023 | Intellectual Property

The meteoric rise of artificial intelligence is making an impact across the legal landscape, as courts grapple with how to handle AI matters while the technology’s development outpaces the courts’ rulemaking procedures. Specifically in the realm of copyright law, AI has been at the forefront of many questions, challenging everything…