Intellectual Property
On Behalf of Berenzweig Leonard, LLP | December 19, 2025 |
Intellectual Property
This week’s BL Business Branding Newsletter set the table for a legal battle between Williams-Sonoma, Inc. (“WSI”) and Last Brand, Inc., the parent company of “luxury for less” retailer Quince. At the center of the dispute is a familiar question in today’s consumer economy – when does selling a…
On Behalf of Berenzweig Leonard, LLP | December 12, 2025 |
Intellectual Property
This week’s BL Business Branding Newsletter digs into a deli dispute. D.C.-based “Jew-ish” deli chain Call Your Mother has filed a trademark infringement lawsuit against New Jersey bagel shop Call Your Bubbi, arguing that the shop’s branding is a little too similar for comfort. In the restaurant world,…
On Behalf of Berenzweig Leonard, LLP | December 5, 2025 |
Intellectual Property
The beauty industry has seen an explosion of “dupe culture” in recent years, as consumers seek lower-cost alternatives. While playful imitation is nothing new in the beauty space, Sol de Janeiro argues that MCoBeauty’s approach crosses a critical legal line by copying not only its scents and packaging, but…
On Behalf of Berenzweig Leonard, LLP | November 21, 2025 |
Intellectual Property
Gatorade isn’t just quenching thirst — it’s turning back time. This week’s BL Business Branding newsletter dives into how the iconic sports drink brand cracked open the time capsule, teaming up with Netflix’s Stranger Things to revive its classic 1980s “No Ordinary Thirst Quencher” campaign for a whole new…
On Behalf of Berenzweig Leonard, LLP | November 7, 2025 |
Intellectual Property
This week’s BL Business Branding Newsletter spotlights a new trademark battle between two denim powerhouses — Levi Strauss & Co. and 7 For All Mankind. Levi’s has filed a lawsuit accusing Seven’s parent company, Delta Galil USA, Inc., of infringing and diluting its iconic “Tab”…
On Behalf of Berenzweig Leonard, LLP | October 31, 2025 |
Intellectual Property
Grab your popcorn – this week’s BL Business Branding newsletter takes a closer look at a global partnership that’s redefining what cross-industry collaboration can look like. Streaming powerhouse Netflix and beverage giant AB InBev — the parent company behind Budweiser, Stella Artois, and Corona — have joined forces in…
On Behalf of Berenzweig Leonard, LLP | October 24, 2025 |
Intellectual Property
Wicked isn’t just defying gravity — it’s reaching new heights in brand collaboration. This week’s BL Business Branding newsletter follows how Universal Studios is transforming Wicked: For Good into a cultural event that stretches far beyond the big screen through strategic partnerships and licensing. What started as a…
by Cala Dossey | October 21, 2025 |
Intellectual Property
Following the growing trend of AI-centered lawsuits, Warner Brothers Entertainment has teamed up with Disney and Universal Studios in a copyright infringement lawsuit against Midjourney, an artificial intelligence-based image generation platform, who the three powerhouse studios argue has infringed on their protected copyrighted works. Media…
On Behalf of Berenzweig Leonard, LLP | October 17, 2025 |
Intellectual Property
In this week’s BL Business Branding entry, we’re taking a bite out of a sticky legal showdown between two grocery aisle favorites – The J.M. Smucker Company, maker of the iconic Uncrustables, and Trader Joe’s, known for its creative private-label twists on everyday classics. Smucker’s has filed a…
On Behalf of Berenzweig Leonard, LLP | October 10, 2025 |
Intellectual Property
A new trademark dispute is brewing! This week’s BL Business Branding Newsletter dives into a bold serving of brand rivalry in the ready-to-drink coffee world. Danone North America has filed a lawsuit against Chobani, claiming the yogurt giant copied both the packaging and slogan of its popular SToK Cold…